Product Development: Monetisation

KZero works with virtual worlds and goods companies to improve user monetisation. Our expertise includes virtual goods and micro-transaction strategies as well as payment mechanics.

Understanding lifetime values and paying user profiles is critical to the success of any virtual platform and our in-house analytics and multi-world experience allows us to keep our clients ahead of the curve for user monetisation.

Client examples:
– Virtual economy strategy for global gaming company creating a tween virtual world.
– Power user and ambassador analysis for leading kids/tween girls world developing a virtual goods strategy.
– Micro-transaction and virtual goods strategy for upcoming social network gaming platform.

Contact KZero here to learn more about our User Monetisation services.

Latest Insight

Universe and Radar presentation

Here’s a Slideshare presentation containing our Q4 2009 Universe and Radar analysis. Universe and Radar Q4 2009 View more presentation...

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Radar chart: Toys/games, fantasy and mirror worlds

Following on from our Universe chart posts for Q4 2009, we’re delighted to release the Radar charts. These charts show, be genre, virt...

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Q4 2009 Radar chart: Music, Fashion and Education/Development

Throughout 2009 and certainly for the majority of 2008, almost all the focus in the KT&T virtual worlds space was in casual gaming and s...

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Q4 2009 Universe chart: Teens and Adults

Our last post (assessing Kids and Tweens) showed the five to 10 year old segment and 10 to 15’s grew 17.8% and 6,8% respectively from ...

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