Services: Strategy

KZero is a market-leading strategic consulting company. We work with companies at all stages of virtual world / goods development as well as with companies entering the augmented reality and lifelogging sectors.

We work at a Pre-Launch stage assisting companies with strategic, financial and marketing planning. Our consulting range also includes Operational services for companies already operating in these sectors, developing market entry and brand positioning initiatives.

Our Opportunity Assessment service is specifically designed for companies considering entering the virtual worlds / goods markets that are seeking advice and guidance on the most appropriate strategies.

Our Alliance Strategy services leverages the power of the KZero network, enabling our clients to work with best-in-class third parties and companies operating across the ecosystem of virtual worlds / goods.

Contact KZero to learn more about our Strategic services.

Latest Insight

Google StreetView and advertising in virtual worlds: Spark 100 Podcast

Here’s a Spark 100 podcast from CBC Radio in Toronto. I’m discussing (towards the end) the recent Google StreetView patent relat...

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VW User Profiles: SmallWorlds

Launched in 2008, SmallWorlds currently has over 2m registered accounts and is the next in our series of looking at age profiles for virtual...

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VW User Profiles: Miss Bimbo

Virtual fashion site Miss Bimbo attracted its fair share of media attention in 2008, mostly relating to the potential negative themes of the...

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Avg user ages by country for Habbo

Here’s some insightful data recently released from Habbo. It shows the average user age by country. In the first chart we’ve col...

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