Phat Cats, phat traffic

Phat Cats, phat traffic. Although not the single most important metric when measuring the performance of activities in virtual worlds, traffic/footfall, i.e. visitors, is still an important statistic because it indicates the popularity of a venue.

Recent posts have shown how music is an integral part of the virtual world experience and creating a shift away from listening the music privately to enjoying genre-based music with others. The Phat Cats Romantic Ballroom is a great example of creating a genre-based venue in a virtual world with music (jazz) acting as the catalyst for popularity – Phat Cats is consistently one of the top twenty most frequented venues in Second Life.

So, this place is popular because it facilitates two things – dancing and music and is an example of how virtual worlds are used in a social connection sense, in this content with the ability to slow-dance with your partner. And for those of you that think this is a pretty strange thing to be doing in Second Life, I suggest you click here and see how popular it really is.

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