Avg user ages by country for Habbo
Here’s some insightful data recently released from Habbo. It shows the average user age by country. In the first chart we’ve colour-coded countries by major region. It’s almost per continent but we’ve broken out Scandinavia, for reasons well explained by the chart…
Inversely, the Netherlands has the overall lowest average user age with 13, followed by Belgium.
Can we draw conclusions from this chart. That’s what the colour-coding is for.
It would appear the the Scandinavian countries combined have a low (compared to others) average user age. Let’s remember that the parent company (Sulake) is based in Finland and was launched their first in 2000. This could imply that older target market users in these countries get into Habbo at a comparative earlier age and then migrate to older worlds – they might be a little more familiar with virtual worlds than users in countries from South American for example, that combined has an older average age.
The broad conclusion here being that the lesser developed the country or region, the higher average user age. By lesser developed we mean a lower broadband and PC penetration with a generally less internet savvy population. Of course, other factors do come into play here such as awareness of specific virtual worlds and unique nuances per country.
Here’s the chart showing aggregated average ages per major region in support of this conclusion….