Timeline for media brands
Timeline for media brands. The recent entry by Sky News into Second Life (information here) has shown what is possible when you take a real world service and integrate it into a virtual world platform. The result is a richly engaging and informative experience.
Other media brands such as AOL, NBC and Reuters have shown other interesting ways of developing metaverse strategies. So clearly, this is a category with a lot of scope for future development.
Here’s the timeline showing media brands already in Second Life.
For further analysis and trends relating to the entrance of major brands in Second Life, request the new K Zero case study, ‘Brand analysis’, here.