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3 Dec

SL major brands no.8: CNET Networks

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Related categories: SL company directory
CNET Networks opened their SL office late Sep06.

Its a scaled-down replica of their RL office in San Francisco – just with a few less people (I hope).

Heres the exterior shot..

The CNET office is actually located on the Reuters Island, and close to a few other company offices.

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3 Dec

SL major brands no 6: Dell

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Related categories: SL company directory
Dell launched into SL in mid-Nov06 hosting a virtual press conference.

Dell Island has a conference centre, a factory, a museum and a few other bit and bobs spread over 64 acres. Heres my first view.

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3 Dec

SL major brands no.5: PA Consulting

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Related categories: SL company directory
PA Consulting opened their SL office early November.

They are the first consultancy firm to open a virtual office in SL and plan to use their base for recruitment purposes as well as for client interaction.

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SL interesting places no.2: Chez Prim and Proper

One of my favourite (non major brand) places is Chez Prim and Proper. Its a menswear and lifestyle accessory shop (and has a great range of beachcomber shirts). I think this is one of the best destinations in SL.
Heres the view from the front of the shop. Beautiful architecture.

And heres a view inside.

And after a hard days shopping, its time to hit the pool.

Related categories: Second Life interesting places

SL major brands no.4: Nissan

Related categories: SL company directory

A giant vending machine, kicking out Nissan cars. A6 please. That’s how Nissan chose to kick-off their SL marketing strategy.

The SL venture was tied to the US-based ?¢‚ǨÀú7 Days in a Sentra campaign, as the first example of how to use Second Life as part of an integrated marketing campaign.
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SL major brands no.3: Starwood Hotels

Related categories: SL company directory
US-based Starwood Hotels recently opened the first major brand hotel in Second Life, the Aloft Concept. The real world hotel concept will not be launched until 2008 so this SL version gives people an early glimpse into the loft-style low-cost version.

Heres the main lounge area.no bartenders though.

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SL major brands no.2: Adidas

Adidas takes the kudos along with Reebok for opening one of the first virtual stores in Second Life promoting official real-world branding footwear.

The SL Adidas store sells the a3 Microride. Like the real-life shoe, ?¢‚ǨÀúthe ultimate blend of bounce and flexibility with minimum weight..with special powers.and without the trainer odour.

adi1.jpg
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SL interesting places no.1: Yankee Stadium

This is a great example of an interactive experience within Second Life. At the mlb(.com) managed SL Yankee Stadium, famous games are actually re-enacted.and you can watch.

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SL major brands no.1: Reuters

Related categories: SL company directory
Reuters opened their office in Oct06 and the bureau plans to report on news events within SL. Theyve even appointed a bureau chief, Adam Reuter as the in-world reporter.

This is the plaza outside tower one.

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